ProductTank Nuremberg: Behavioural Design: What Makes People Click?

ProductTank Nürnberg evening meetup at KOLEO (Leonhardstraße 20A) for product professionals. Josef M. Winkler and Andreas Wünsche run an interactive session on behavioural design: how behavioural economics and cognitive science explain why users click, hesitate or abandon flows, and how to apply that to digital products. Networking and drinks follow, 6:00-9:00 PM.